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Waec Marketing Past Questions and Answers

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Waec Marketing Past Questions

Question 206:


The systematic analysis of a problem with the aim of improving decision making on sales is marketing ____________

A. Research
B. Planning
C. Concept
D. Forecasting


Question 207:


The pricing approach that is based on what rival companies are charging is ____________

A. Cost-oriented approach
B. Demand- oriented approach
C. Competitors- oriented approach
D. Value-oriented approach


Question 208:


Feedback obtained from marketing research on consumers' needs would be used to ____________

A. Reduce production cost
B. Change product features
C. Improve sales force remuneration
D. Improve inventory control


Question 209:


An importance of marketing research is that it ____________

A. Reduces the risk involved in decision making
B. Increases the cost of production
C. Increases the risk involve in decision making
D. Reduces the quality of products


Question 210:


Which of the following activities is a function of marketing?

A. Provision of finance
B. Absorption of risk
C. Facilitation of exchange
D. Production of goods






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