Waec Marketing Past Questions and Answers

Question 91:

• WAEC 2016

(a) What is sales promotion?
(b) State four objectives of advertising.
(c) State five advantages of personal selling.

Question 92:

• WAEC 2016

(a) State five functions of a marketing manager.
(b) Explain five ways a marketer will assist his/her company to deliver high quality goods and services to the customer.

Question 93:

• WAEC 2017

One of the influencing factors in an organization buying behaviour is ____________

A. Taste
B. Preferences
C. Company's policy
D. Company's values

Question 94:

• WAEC 2017

An orientation that assumes that consumers will prefer products that are widely available and inexpensive is ____________

A. Product concept
B. Selling concept
C. Production concept
D. Marketing concept

Question 95:

• WAEC 2017

A private limited liability company can source funds through ____________

A. Sale of shares
B. Transfer of shares
C. Loan from banks
D. Government grants