Marketing 2019 Waec Past Questions and Answers

Question 21 :

• WAEC 2019

The systematic analysis of a problem with the aim of improving decision making on sales is marketing ____________

A. Research
B. Planning
C. Concept
D. Forecasting

Question 22 :

• WAEC 2019

The pricing approach that is based on what rival companies are charging is ____________

A. Cost-oriented approach
B. Demand- oriented approach
C. Competitors- oriented approach
D. Value-oriented approach

Question 23 :

• WAEC 2019

Feedback obtained from marketing research on consumers' needs would be used to ____________

A. Reduce production cost
B. Change product features
C. Improve sales force remuneration
D. Improve inventory control

Question 24 :

• WAEC 2019

An importance of marketing research is that it ____________

A. Reduces the risk involved in decision making
B. Increases the cost of production
C. Increases the risk involve in decision making
D. Reduces the quality of products

Question 25 :

• WAEC 2019

Which of the following activities is a function of marketing?

A. Provision of finance
B. Absorption of risk
C. Facilitation of exchange
D. Production of goods