Marketing 2017 Waec Past Questions and Answers

Question 6 :

• WAEC 2017

Which of the following factors would influence the type of channel of distribution to be used by a company?

A. Nature of products
B. Competition
C. Negotiation
D. Government policies

Question 7 :

• WAEC 2017

The physical presentation of a product to attract buyers is ____________

A. Packaging
B. Branding
C. Merchandising
D. Stocking

Question 8 :

• WAEC 2017

Which of the following advertising media is interactive?

A. Magazine
B. Internet
C. Television
D. Redio

Question 9 :

• WAEC 2017

The systematic design, collection and analysis of data about problems relating to the marketing of goods and services is marketing

A. Insight
B. Planning
C. Research
D. Intelligence

Question 10 :

• WAEC 2017

The systematic design, collection and analysis of data about problems relating to the marketing of goods and services is marketing

A. Insight
B. Planning
C. Research
D. Intelligence