Waec Marketing 2016 Past Questions and Answers

Question 26:

• WAEC 2016

A marketing philosophy characterized by stronger focus on consumer, organization and ethical Concerns is ____________

A. Production concept.
B. Selling Concept.
C. Product concept.
D. Societal marketing concept

Question 27:

• WAEC 2016

A document used when goods are sent through a common carrier is ____________

A. Consignment note.
B. Receipt.
C. Manifest.
D. Delivery note.

Question 28:

• WAEC 2016

A loss leader is a pricing system where goods are ____________

A. Given as gifts
B. Overpriced
C. Low priced.
D. Sold in packs.

Question 29:

• WAEC 2016

The banning of cigarette advertisement in a country is ____________

A. An economic influence on marketing.
B. A religious influence on marketing.
C. A political influence on marketing.
D. A social influence on marketing.

Question 30:

• WAEC 2016

One way to express marketing concept is ____________

A. Customer is the servant.
B. Customer is the boss.
C. Seller is the boss.
D. Seller is the servant.