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Marketing Past Questions


Question 296:


Marketers are involved in production process because ____________

A. They also work in the factory floor
B. Their ideas are developed into products
C. They set product price
D. They purchase raw materials for production


Question 297:


If the unit cost price of a product is #90 and sold at a profit margin of 50%, what is the selling price?

A. #45
B. #90
C. #135
D. #180


Question 298:


A company that sells its goods directly in foreign countries is engaging in ____________

A. Exportation
B. Importation
C. Franchising
D. Licencing


Question 299:


A function of market union in a local market is to ____________

A. Defend members at law court
B. Offer bank loan to members
C. Transport products on behalf of members
D. Establish common price for their products


Question 300:


A short term tool used in boosting turnover is ____________

A. Sales promotion
B. Mass media
C. Personal selling
D. E-marketing






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