Marketing Past QuestionsQuestion 251:The process that leads to the exchange of value between two or more parties is ____________ A. Transaction B. Production C. Distribution D. Transpotation Question 252:A short-term incentive used to encourage the purchase of a product is ____________ A. Advertising B. Personal Selling C. Sales promotion D. Publicity Question 253:The tools used by marketers to pursue their objectives in the market is marketing ____________ A. Audit B. Mix C. Research D. Intelligence Question 254:Activities or benefits offered for sale are ____________ A. Brands B. Value C. Customizing D. Profit Question 255:A warehouse owned and operated by a company for its own is a ____________ A. Public warehouse B. Private warehouse C. Bonded warehouse D. Co-operative warehouse |
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