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Marketing Past Questions


Question 251:


The process that leads to the exchange of value between two or more parties is ____________

A. Transaction
B. Production
C. Distribution
D. Transpotation


Question 252:


A short-term incentive used to encourage the purchase of a product is ____________

A. Advertising
B. Personal Selling
C. Sales promotion
D. Publicity


Question 253:


The tools used by marketers to pursue their objectives in the market is marketing ____________

A. Audit
B. Mix
C. Research
D. Intelligence


Question 254:


Activities or benefits offered for sale are ____________

A. Brands
B. Value
C. Customizing
D. Profit


Question 255:


A warehouse owned and operated by a company for its own is a ____________

A. Public warehouse
B. Private warehouse
C. Bonded warehouse
D. Co-operative warehouse






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