Importance and Functions of marketing - Jamb Commerce Past Questions and Answers

Question 1:

• JAMB 1994

Commerce is defined as the study of how

A. Man utilizes the resources in his physical environment
B. Man produces, distributes and consumes his goods and services
C. Man buys, sells and distributes goods and services
D. Raw materials are changed into finished goods

Question 2:

• JAMB 1998

An underlined principle in the marketing of goods is that firms should

A. Train their personnel
B. Be consumers oriented
C. Advertise the goods
D. Sell through outlets

Question 3:

• JAMB 2002

One of the most important function of marketing is?

A. Encouraging research activitiesto meets needs
B. Creating classesof merchant among businessmen
C. The extension of market for businessmen
D. Providing finances to business

Question 4:

• JAMB 2003

The focal point of marketing is?

A. The competitior
B. The buyer
C. Profit-making
D. Sales