Elements of Marketing - Jamb Commerce Past Questions and Answers

Question 41:

• JAMB 2001

The most effective type of advertising for branded product is?

A. Direct advertising
B. Indirect advertising
C. Informative advertising
D. Competitive advertising

Question 42:

• JAMB 2002

One of the most important function of marketing is?

A. Encouraging research activitiesto meets needs
B. Creating classesof merchant among businessmen
C. The extension of market for businessmen
D. Providing finances to business

Question 43:

• JAMB 2002

In product pricing, which of this element needs more consideration than others?

A. The demand for the product
B. The demography of the buyers of the product
C. The economic conditions in the markkets
D. The cost of producing the product

Question 44:

• JAMB 2002

An important issue for consideration in the product element of the marketing mix is the?

A. Adequate of the peroduct
B. Channel of diistribution of the product
C. Price of the product
D. Planing and development of the product

Question 45:

• JAMB 2003

A pattern that shows the kinds of participants involved in the production, distribution and ultimate use of a product is referred to as?

A. Selection
B. Strategy
C. Structure
D. Synergy