Jamb Commerce Past Questions and Answers

Question 1551:

• JAMB 2022

Consumers could be encouraged to purchase a company's product through

A. Research
B. Planning
C. Distribution
D. Advertisement

Question 1552:

• JAMB 2022

The marketing concept emphasizes

A. Sales of goods directly to customers
B. Use of promotional tools to stimulate sale
C. Mass production of goods
D. Consumer's satisfaction at a profit

Question 1553:

• JAMB 2022

An undertaking to repair a customer's vehicle for a certain period after it has been sold is

A. After-sales service
B. Marketing mix
C. Market segmentation
D. Sales promotion

Question 1554:

• JAMB 2022

Which of the following is not a right of a consumer?

A. Right to a fair hearing
B. Right to buy on credit
C. Right to obtain replacement
D. Right to safe product

Question 1555:

• JAMB 2022

Advertisement which is geared towards a particular audience is

A. Direct advertising
B. Indirect advertising
C. Mass advertising
D. Persuasive advertising