The marketing concept - Jamb Commerce Past Questions and Answers

Question 11:

• JAMB 2012

An organization which focuses on consumer satisfaction is practicing

A. Consumerism
B. Market segmentation
C. Selling concept
D. Marketing concept

Question 12:

• JAMB 2015

The effective and efficient delivery of the desired satisfaction by a firm is said to be the practice of

A. Product concept
B. Marketing concept
C. Distribution concept
D. Price concept

Question 13:

• JAMB 2018

An organization which focuses on consumers satisfaction is practicing

A. Marketing concepts
B. Selling concepts
C. Consumerism
D. Market segmentation

Question 14:

• JAMB 2018

The satisfaction of consumer is best explained by

A. Product mix
B. Marketing concept
C. Marketing mix
D. Market segmentation