Elements of Marketing - Jamb Commerce Past Questions and Answers

Question 111:

• JAMB 2019

The communication aspect of the marketing mix is

A. Price
B. Promotion
C. Place
D. Product

Question 112:

• JAMB 2019

Any information about a manufacturer or his product that appears in any medium on a non-paid basis is known as

A. Sales Promotion
B. Personal Selling
C. Advertising
D. Publicity

Question 113:

• JAMB 2021

The activities aimed at finding customers needs and satisfaction can be described as

A. Conceptual marketing
B. Macro-marketing
C. Socio-marketing
D. Micro-marketing