Elements of Marketing - Jamb Commerce Past Questions and Answers

Question 101:

• JAMB 2018

The above chart represents the

A. Marketing mix relationship
B. Product mix relationship
C. Advertising mix relationship
D. Promotion mix relationship

Question 102:

• JAMB 2018

An organization which focuses on consumers satisfaction is practicing

A. Marketing concepts
B. Selling concepts
C. Consumerism
D. Market segmentation

Question 103:

• JAMB 2018

A disadvantage of personal selling is that it

A. Increase a company’s number of customers
B. Reduces a company area of patronage
C. Increases a company’s operating costs
D. Decreases a company’s operating costs

Question 104:

• JAMB 2018

The elements in marketing mix that ensures goods are available when and where needed is

A. Promotion
B. Price
C. Product
D. Place

Question 105:

• JAMB 2018

The satisfaction of consumer is best explained by

A. Product mix
B. Marketing concept
C. Marketing mix
D. Market segmentation