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Elements of Marketing - Jamb Commerce Past Questions and Answers

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Jamb Commerce Past Questions

Jamb Past Questions and Answers on Elements of Marketing

Question 96:


One disadvantages of advertising is that it –

A. Could be misleading
B. Decreases sales
C. Reduces profit
D. Causes over stocking


Question 97:


A major merit of the retaining middlemen is to _______

A. Pay cash to the bank: for manufacturers
B. Stock perishable goods
C. Regulate price for manufacturers
D. Stock goods produced by different manufacturer


Question 98:


A system where customer patronage is sought by producing what they need is referred to as _______?

A. Sales promotion
B. Market promotion
C. Product promotion
D. Market orientation


Question 99:


Which of the following is an item in the marketing mix?

A. Demand
B. Promotion
C. Market
D. Consumer


Question 100:


Any activity directed at conveying commodities to buyers is an aspect _________

A. Selling
B. Delivering
C. Advertising
D. Marketing






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