Elements of Marketing - Jamb Commerce Past Questions and Answers

Question 51:

• JAMB 2004

What is the most important use of promotion in marketing?

A. Persuasion
B. Conviction
C. Information
D. Education

Question 52:

• JAMB 2004

Fluctuations in the supply of goods may be eliminated if the distribution system maintains?

A. Modern technology
B. A team of retailers
C. Warehouse services
D. Sufficient middlemen

Question 53:

• JAMB 2005

The difference between personal selling and sales promotion is that while sales promotion includes free gifts and samples, personal selling involves?

A. Distributing instructional posters
B. Face-to-face communication with customers
C. Premium programming for customers
D. Publishing promotional booklets

Question 54:

• JAMB 2005

The development of a continer and a graphic design for a product is called?

A. Packaging
B. Promotion
C. Processing
D. Production

Question 55:

• JAMB 2005

The availability of goods and services is brought to the notice of customers through?

A. Personal selling
B. Public relations
C. The telephone
D. Advertising