Elements of Marketing - Jamb Commerce Past Questions and Answers

Question 46:

• JAMB 2003

Goods that are manufactured or acquired by the seller after the contract of sale are?

A. Specialty goods
B. Future goods
C. Specific goods
D. General goods

Question 47:

• JAMB 2003

A firm that adapts itself to delivering the desired satisfaction more effectively than its competitors is said to be practicing?

A. Price concept
B. Distribution concept
C. Product concept
D. Markting concept

Question 48:

• JAMB 2003

The focal point of marketing is?

A. The competitior
B. The buyer
C. Profit-making
D. Sales

Question 49:

• JAMB 2003

Stimulation of demand is a kind of communication in marketing which connotes?

A. Personal selling
B. Sales promotion
C. Advertising
D. Merchandising

Question 50:

• JAMB 2004

When an organization studies a market that is undeserved by others and creates a product or service for the segment, it is engaged in?

A. Market inegration
B. Market positioning
C. Market orchestration
D. Product differentiation