(a) Types of small and Large scale retailers
Types of small and large scale retailers

small scale Retailer	Large scale Retailers
Itinerant trader /hawker / peddlers	Departmental store
Roadside traders	super markets
Market traders	multiple / chain store
village stalls	Cooperative stores
Unit stores/tied shops	mail orders firms
mobile shops	supermarkets
Kiosks	Hypermarket

(b) Small retailers survive as a result of:
(i) Amount of capital required for a small retail business is minimal and this offers an opportunity to many in an economy where incomes are generally low.
(ii) Ability of small retailers to combine retailing business with other work such as farming.
(iii) Quick decision taking allows small retailers to adapt to changing situation.
(iv) Overhead costs are very low.
(v) The retailer can obtain the help of his family cheaply, often on part-time basis.
(vi) The small retailer gives personal service and attention to customers in such a way that the large firms cannot.
(vii) The small scale retailer sells in smaller unit and as a result attracts more buyers.
(viii) There is little or no formality required in their set up or operation.
(xi) The small scale retailer can easily relocate to take advantage of market situation.